26 Jun 2012 - New Holland Construction impresses visitors with 100% Tier 4i product display at Hillhead 2012

New Holland confirmed its credentials as a low emission leader with the products displayed and demonstrated at Hillhead 2012, all of which featured its Tier 4 interim technologies. Visitors were impressed by the outstanding performance and fuel efficiency of the C Series crawler excavators and wheel loaders, and of the L223 skid steer loader and E50B mini excavator on show.
o    Full offering of heavy crawler excavators and wheel loaders Tier 4 interim compliant
o    Product renewal programme on track to complete full Tier 4 interim offering in 2012

The New Holland stand and demonstration plot at Hillhead 2012 attracted record numbers of visitors as the brand’s latest Tier 4 interim models impressed with their winning features and performance.
New Holland’s Tier 4 interim Selective Catalytic Reduction (SCR) technology took centre stage, as it was featured in the C Series E215C, 305C crawler excavators, W190C, W270C and W300C wheel loaders on display.
Scott Freeman, Business Director of New Holland Construction, commented: “The New Holland stand was very busy throughout the show, with visitors very interested in our SCR technology and how it could benefit their business with lower running costs – especially on the larger wheel loader models.”
“Hillhead 2012 was a very successful show for us. We received a high number of sales enquiries on wheel loaders and excavators and we are delighted that these impressive new machines were so well received at the event.”
The impressive performance of these models and the fast pace of New Holland’s Tier 4 interim introduction programme are the result of its close collaboration with sister company FPT Industrial, which pioneered low emissions technologies – and in particular SCR – for on- and off-road applications. This close collaboration has enabled New Holland to fully integrate the development of its SCR solution in its product renewal programme, resulting in an optimal interaction between the machines’ various systems, optimising performance. That is how the new Tier 4 interim models achieve impressive increases in productivity and performance while cutting dramatically fuel consumption and emissions.
New Holland’s product renewal programme is on schedule to complete its full offering of Tier 4 interim products by the end of 2012, having reached the 90% milestone with the latest models. As this phase of its programme nears completion, work on the next phase is progressing fast. Seeing its SCR technology as a vital part of its emissions strategy and having introduced this technology early, as part of its Tier 4 interim solution, New Holland is ahead of the game in the development of its solution for the next step, Tier 4 Final.